Category: Marketing

How To Start A Blog Or Website - Mike Walters

How To Start A Blog (A Beginner’s Guide)

So you’ve been thinking about setting up your own blog, whether it be to generate some income for yourself or to just share your ideas with the world. If so then you’re also probably wondering about how to get started. Well, you’ll be pleased to know that it couldn’t be easier! In this post, I will be providing you with a step-by-step guide on how you can start up your own blog today. In order to set

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How To Grow A Small Business With Social Media - Mike Walters

How To Grow A Small Business With Social Media

Just started up and wondering how to get clients? Or perhaps you’ve been running a business for some time and struggling to bring in any sales? Either way, in this post i’ll help you to understand the purpose of social media for your small business, how it works and you how you can utilise it to consistently increase your sales. The first thing you’ll need to establish is which social media platform(s) you should be using, because

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The Biggest Mistake You Can Make In Business - Mike Walters

The Biggest Mistake You Can Make In Business

If you’ve already started an online business, you’ll know that there’s more to entrepreneurship than just sipping cocktails on the beaches of Anguilla. There’s a lot to learn about successfully running a business, which in turn will include making a lot of mistakes. Today though I will be teaching you the most valuable business lesson of all. “You must learn from the mistakes of others. You can’t possibly live long enough to make them all yourself.” Sam

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When And How Often To Post On Instagram - Mike Walters

When To Post On Instagram To Get Crazy Engagement

I’ve been helping people to grow their Instagram accounts for years now and I always get asked about when to post on Instagram and how often. This article should explain just that. Wondering when to post on Instagram? The answer is to do so as frequently as possible, without hindering the quality of your posts. There is no perfect time to post, however, by being consistent with the timing of your posts, your content becomes part of

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How To Avoid Burning Yourself Out With Content Marketing - Mike Walters

How To Avoid Creative Burnout On Social Media

As a business owner, influencer or someone just starting out with social media, trying to capture and retain the interest of your online followers can appear to be a real daunting task. What should I post? How often should I be posting? Is this post good enough? These are all questions that you begin to ask yourself when you’re left staring at that empty post, and it’s this constant overthought that can lead to you to a

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How To Get More Followers On Instagram - Mike Walters

How To Get More Followers On Instagram

A question I get asked all the time is “How do I get more Instagram followers?”, and it seems to signify the increasing preference of Instagram over other social media platforms such as Facebook, Twitter or Linkedin. The reason why you might want to increase your follower count on Instagram is because you’re looking to either grow your own business, become an influencer or perhaps because it might make you feel better about yourself. The answer to

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The Do's And Don'ts Of Social Media For Businesses - Mike Walters

The Do’s And Don’ts Of Social Media For Business

Although I primarily write about business & marketing, this post can also apply to anyone in general that’s using social media platforms such as Facebook, Instagram or even Linkedin. The reason why I write this is because there can be a certain amount of naivety or immaturity when it comes to social media, that people think they can (and should) bare all things online without any repercussions, especially when it comes to jeopardising their work opportunities. The

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7 Simple Ways To Improve Your Website SEO By Yourself - Mike Walters

7 Simple Ways To Improve Your SEO Yourself

Many people I speak to have mentioned how they’re struggling with Search Engine Optimisation (“SEO”), especially for WordPress. Which is why I thought I’d write a post offering some simple, free ways to improve your website’s SEO all by yourself. For the sake of clarity, SEO is the method of increasing organic direct from the search engine to your website, this will be done on a page-by-page basis as well as for your website as a whole.

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How To Find The Right Influencers To Promote Your Business - Mike Walters

How To Find Influencers To Promote Your Business

So you’re looking to promote your products (or services) and you realise that influencer marketing might be the best way to do that. In that case you’ll want to be careful about which influencers you have representing your business, as it can be quite common for many social media personas to have fake followers as a result of using bots, buying engagement or using engagement pods. In order to find and hire an influencer to market your

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How To Always Beat The Instagram Algorithm - Mike Walters

How To Always Beat The Instagram Algorithm

So you’re looking to grow your Instagram account but you find yourself getting next-to-no likes or comments? Not to worry, this is a common issue for most people, especially when Instagram update their algorithm for the 1000th time. In this post i’ll not only explain how to grow your account organically, but also how the Instagram algorithm works, so you’ll remain ahead of the competition regardless of any future updates. The real answer to growing your Instagram

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